Schweppes / Interactive Experience
Let It Snow, Let It Snow
When internationally known Schweppes asked for something unique to celebrate Christmas toasts, we and our partner Sr. Wilson festooned a famous Madrid shopping mall with a giant snow globe. We also created glasses that sensed the sound, vibrations and movement of people toasting each other near the globe, triggering artificial snow to fall gently inside the globe. High technology met high tradition in an immersive experience of joy, for denizens of Madrid and The Workshop.